Phoenix Suns

Phoenix Suns and Mercury fans react to new arena naming rights

by
Ben Bliklen
October 2, 2025

PHOENIX – As the Phoenix Suns and Mercury welcome in their new eras, the newest title for their arena will shift from PHX Arena to the Mortgage Matchup Center, and the fans are feeling some types of ways about it. The 10-year $115 million naming rights deal was signed with United Wholesale Mortgage, and fans noticed that Suns and Mercury Owner Mat Ishbia is the President and CEO.

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Phoenix SunsMat Ishbia Suns Arena name change Mortgage Matchup Center PHX Arena

Fans in baseball jerseys pass by the Footprint Center on April 6, 2023, in downtown Phoenix. © Megan Mendoza/The Republic / USA TODAY NETWORK

Suns and Mercury owner Mat Ishbia spoke on the agreement:

“I’m extremely excited about this partnership as it represents two organizations that have natural alignment and a shared commitment to excellence. The Phoenix Suns and Mercury have a diverse, passionate, and engaged fan base in sports that will allow us to make strong connections between mortgage brokers and consumers.” (Credit: Jeremy Cluff | The Arizona Republic)

Jan 22, 2024; Phoenix, Arizona, USA; Fans scan tickets as they enter Footprint Center prior to the game between the Suns and the Chicago Bulls. Mandatory Credit: Joe Camporeale-USA TODAY Sports

With an arena that hosts more than two million guests annually, this will certainly bring a lot of eyes to Mat Ishbia’s businesses in more ways than just through the Suns, as the arena has been a venue for multiple big concerts and events. Mortgage Matchup Center will also be the home of the Women’s Final Four in 2026 and the NBA All-Star Game in 2027.

Oct 28, 2023; Phoenix, Arizona, USA; Suns owner Ishbia greets fans during a Ring of Honor half time ceremony of the game against the Utah Jazz at Footprint Center. Mandatory Credit: Joe Camporeale-USA TODAY Sports

Some fans recognize how beneficial it will for not just Suns and Mercury Owner Mat Ishbia, but the franchises in the long run. Other fans are not fond of the newest name change and feel that this is just another opportunity that was missed in rebuilding the culture for the Phoenix Suns.