The Arizona Diamondbacks are partnering with Bold Reuse to introduce the first ever reuse cup program in Arizona and Major League Baseball, per a news release from the team. How the program will work is fans attending the game in the Bar-S All-You-Can-Eat Seats in Sections 221-223 at Chase Field will get a special reuse cup, and then can return the cups in designated “Return Cups Here” bins. Bold Reuse will then collect, inspect, clean, sanitize, and repack the cups to be ready for the next event.
Thank you for reading this post, don't forget to subscribe!“At the Arizona Diamondbacks, we are dedicated to leading in sustainable sports practices,” said D-backs President, CEO & General Partner Derrick Hall. “Our partnership with Bold Reuse and Pepsi is a major step toward reducing waste and promoting environmental stewardship. By introducing sanitized, reusable drinkware at Chase Field, we enhance the fan experience and set new sustainability standards in sports.”
“We are excited to partner with the Diamondbacks as the first MLB team and the first major league sports team in the state to implement reuse,” said Heather Watkins, Co-founder of Bold Reuse. “With our wash hub only minutes away from Chase Field, we look forward to working together to reduce waste and strengthen reuse opportunities in downtown Phoenix.”
PepsiCo is also sponsoring this pilot, as part of their PepsiCoPositive (pep+) initiative, aiming to create a more positive value chain. The initiative seeks to have 20% of its beverage servings to be reuse models by 2030.
“As a longtime partner to the Diamondbacks, PepsiCo is especially excited to join together to offer local fans and visitors a more sustainable way to enjoy our beverages,” said Shay Hobby, Senior Vice President, Commercial, PepsiCo Beverages North America, West Division. “This pilot program is one of the many ways we’re aiming to progress our ambitious pep+ goals and we’re proud to help create a more positive impact in the community where so many of our employees and consumers live and work.”
Here’s an image of what the cups will look like.
The Arizona Diamondbacks are excited to announce a partnership with Bold Reuse aimed at enhancing their commitment to sustainability. This collaboration, in tandem with Chase Field hospitality partner Levy, will introduce reusable drinkware for all PepsiCo beverages, including Pepsi®, Pepsi® Zero Sugar, Diet Pepsi®, MTN DEW®, Mug® Root Beer, STARRY® and Brisk® Raspberry Iced Tea, available within the Bar-S All-You-Can-Eat Seats.
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Michael McDermott covers the Arizona Diamondbacks, Arizona Cardinals, and more for Burn City Sports. You can follow him on X via @MichaelMcDMLB
